The Antiquities Coalition is teaming up with Think Tank authors to offer exclusive interactive content based on Think Tank publications.
Practicum 1: How Can We Advance the Cause of Protecting Cultural Heritage and Antiquities? Leverage Public Awareness Campaigns
March 18, 2021 — In the Antiquities Coalition Think Tank’s first-ever practicum publication, Claire Buchan Parker—a strategic communications expert, former White House spokesperson, and vice chair of the Antiquities Coalition Board of Directors—creates a blueprint for how to develop a successful public awareness campaign. However, how does one actually go about creating and implementing an effective public awareness campaign? It is a practical question for every mission-driven organization—and to answer it, Parker teamed up with Antiquities Coalition Co-founders Deborah Lehr and Peter Herdrich to develop a free video series based on her practicum. The series contains three video lessons, each with an accompanying quiz. Those who complete the practicum receive a digital certificate.